Hugs for Coca-Cola

Hug a vending machine, get a can of Coke. That’s right, no money required; only a hug! This novelty only exists on the campus of the National University of Singapore, however. I don’t see the “Hug Me” machine making its way to the U.S.

The Forbes article mentions a factor behind this marketing campaign from Coca-Cola: Singapore discourages public displays of affection, but PDA is growing more common among Singaporean youth.

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